Wednesday, July 29, 2009

Killer feature of an apple tablet

Noticed this article today on macrumors.com

http://www.macrumors.com/2009/07/28/what-will-be-the-killer-feature-of-an-apple-tablet/

It asks what would be the killer feature of a tablet.

In my opinion it would be creating a device that:
  • Is beautiful to watch movies on, in fact is beautiful to give presentations on.
  • Turns music into an interactive platform you can not only listen to, but leverages the visual element to turn it into more than a music player, but a work of art.
  • Is extremely portable, in every sense of the word. One device, one bag. No accessories that can be lost included.
  • Turns typing and writing into a beautiful immersive experience again.
  • Makes reading a joy also.
  • Works.

I think the skeptical analysts in this article are looking for one 'sweetspot' in the design, but I believe (Apple employees correct me!) that Apple products are about creating a simple, elegant and engaging experience from end to end.

The iPhone never had a killer feature, or a killer app. What it did do was take preexisting techs, combine them in a relevant and logical way, then design and produce them at to high quality to make the senses tingle when using it.

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